Policy Lead, Reach for Change
Amma Lartey
Amma has over 16 years experience as a director in the social enterprise, impact investing and nonprofit sectors. She is skilled at strategy development and execution, building partnerships, advocacy, fundraising and working with people and teams across cultures and has managed teams in Ghana, Ethiopia, Tanzania, Rwanda, Senegal, Chad and DRC. She is a fellow of the fifth class of the Africa Leadership Initiative-West Africa and a member of the Aspen Global Leadership Network.
She is a social entrepreneur with a passion for seeing young people acquire skills for success and helping organisations achieve more impact. She is excited about the opportunity presented to Africa through its growing number of vibrant, youthful, optimistic young people and any opportunity to contribute to their success. Initiatives she has co-founded include Social Enterprise Ghana, an organisation building a thriving social enterprise sector in Ghana through training, impact funds, research and advocacy, Market Express, an ecommerce platform and marketplace with a mission to create a buying and selling environment to increase incomes across Africa.
At MarketExpress, producers and retailers in the agriculture and light manufacturing value chains have their products listed online with efficient inventory tracking. Individuals, households and organizations order items through our website, mobile app, phone, whatsapp, or email and pay conveniently via mobile money, card, or cash. Delivery of items occurs over a 24-hour window. The outbreak of COVID-19, with associated lockdowns, stay at home and social distancing has led us to practice contactless delivery. We have capacity to deliver fresh, processed and packaged local food, giving us an unique opportunity to link with the informal value-chains across Africa.
Specialties: Social Entrepreneurship, emerging markets, marketing strategy, entrepreneurship